George Washington too cool for British rule shirt

The papers’ costs go down, as they no longer need George Washington too cool for British rule shirt to administer their own paywalls and can reduce the amount of money they spend on duplicating other papers’ work. (I mean, seriously, do we really need a hundred reporters cranking out nearly identical stories about every routine political press conference?) Because the customer won’t have time to read all of that content, it’s not really being “given away” – and since each content-provider is being paid according to how many people actually read their content, it gives papers a high reward for producing good content that is relevant to their target audience. From the customer’s point of view, this means not just vastly more choice, but more substance and higher quality.

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